Beach to Bay Heritage Area 2020
What a year! Accomplishments 2020
We rebranded our heritage area, created a new website, re-started a monthly e-newsletter, gave away $15,000 in mini grant funding to popular heritage organizations, created our first of 10 virtual video tours of museums and historic sites, and worked with the Maryland Heritage Areas Authority to quantify the impact of our heritage area.
We have a new look and a new name!
Thanks to a generous grant from the Maryland Agricultural Education and Rural Development Assistance Fund (MAERDAF) through the Rural Maryland Council in the fall of FY20, we have undergone a Phase II process to redefine ourselves in today's world to better implement our mission to preserve, protect, and promote our lower shore region and the heritage assets here. Utilizing a professional consulting firm, Choptank Communications, we have undergone a yearlong process to provide us with a strategy moving forward that satisfies the needs and desires of our stakeholders for this heritage area. We are proud of our fresh new approach and bright, distinctive look. Formerly known as the Lower Eastern Shore Heritage Area, we are now the Beach to Bay Heritage Area, and branding as Beaches, Bays and Water Ways.
Thanks to a generous grant from the Maryland Agricultural Education and Rural Development Assistance Fund (MAERDAF) through the Rural Maryland Council in the fall of FY20, we have undergone a Phase II process to redefine ourselves in today's world to better implement our mission to preserve, protect, and promote our lower shore region and the heritage assets here. Utilizing a professional consulting firm, Choptank Communications, we have undergone a yearlong process to provide us with a strategy moving forward that satisfies the needs and desires of our stakeholders for this heritage area. We are proud of our fresh new approach and bright, distinctive look. Formerly known as the Lower Eastern Shore Heritage Area, we are now the Beach to Bay Heritage Area, and branding as Beaches, Bays and Water Ways.
More documents from our rebranding process:

beachtobay_logostyleguide_draft1.pdf | |
File Size: | 707 kb |
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